3M Films for Car Dealerships
Increase Dealership Profitability with 3M
At a Glance
Highly
Profitable
Low
COGS
Enhance
CSI
3M Brand Awareness & Nationwide Warranty
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3M Automotive Window Film
Shortly after purchase, many consumers take their new vehicles to the local tint shop to have automotive window film installed. Whether for privacy, aesthetics, or comfort, car tint is a welcome aftermarket addition to any vehicle.
Dealerships, especially those in the sunbelt, pre-load inventory with automotive window tint recognizing that the consumer is going to take their new vehicle elsewhere otherwise.
3M offers dealerships a high-quality, entry-level, lifetime warranty film that is ideal for pre-loading. The film, known as 3M Obsidian Automotive Window Film, is computer-cut according to the year, make, model, and trim level of the vehicle. It is then installed on a car using in-house labor or subcontracted to a 3M certified installer.
What We Provide
- Installation Training
- Laptop and Plotter / Cutter
- Pattern Cutting Software
- Ongoing Support
What Do Car Dealerships Say About 3M Automotive Window Films?
3M Paint Protection Films
Paint Protection Film (PPF) is a .008” thick urethane film that is computer-cut according to the year, make, model, and trim level of the vehicle, to protect the painted surfaces from rock chips and other road rash. It is then installed on a car using in-house labor or subcontracted to a 3M certified installer with a nationwide warranty.
Many dealerships know that paint protection film is valued by car buyers and adds to the bottom line. This clear film replaces bulky vinyl bras and plastic deflectors and helps to keep hoods, bumpers, door posts, fenders, and mirror backs looking new. Even those leasing a new car find value in PPF because the vehicle's appearance is better preserved, thus reducing the potential for assessed penalties at the end of the lease term.
PPF is a great revenue enhancer that can generate $1,000+ in gross profit per car. In addition to being a revenue generator, PPF can also increase CSI ratings. Post-sale rock chips are major complaints among new car buyers, thus driving down a dealership’s CSI. PPF will minimize these complaints.
What We Provide
- Installation Training
- Laptop and Plotter / Cutter
- Pattern Cutting Software
- Ongoing Support
What Do Car Dealerships Say About 3M Paint Protection Films?
Want to Start Off Small With 3M Paint Protection Film?
Check out 3M’s Wear & Tear Program. 3M’s Wear & Tear Program is a highly profitable subset of a full in-house paint protection film program. Rather than install PPF on the front bumper, hood, and fenders of a vehicle, you install pre-cut pieces of film, known as door edge guards, on the vehicle’s door edges in a matter of minutes. Typical retail on the addendum sticker is at least $100.00 for $7.00 worth of film installed in under ten minutes.
Example of pre-cut door edge guards for a 4-door vehicle
3M Ceramic Coatings
Ceramic Coating is a thin — yet measurable — layer of silicone applied to a car’s paint, wheels, plastic, and glass, decreasing the surface’s friction coefficient. In so doing, dirt, dust, and other debris wash off the vehicle much easier, thereby preserving its appearance for years to come. It would not be unfair to say that ceramic coating is the next generation of automotive wax.
Dealerships can easily and quickly apply 3M’s ceramic coating to a vehicle as part of the PDI process and add it as an addendum next to the Monroney sticker. 3M Ceramic Coatings can also be purchased in F&I as a complementary product to interior / exterior protection packages. It features a five (5) year nationwide warranty.
What We Provide
- Training
- Ongoing Support
